SEO Blog

WHAT IS PAGE AUTHORITY?

Page Authority (PA) is a grading system that predicts how well an individual web page will perform on Search Engine Result Pages (SERPs). This metric

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Tracking Local SEO Metrics

It goes without saying that tracking local SEO metrics is critical for companies hoping to maximize their visibility and get ahead of the game in

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Geo-Targeting Impact on Ranking

Using geo-targeting in digital marketing is an invaluable strategy for businesses! Not only does it allow them to promote specific content and advertising to locals,

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